Marketing 101

My first lessons in marketing¬†came as the result of playing in a band. I was fortunate enough to play while I was still in high school and continued after I entered the Army in 1967. I played for about a year in a country band with my first experience playing at the Crystal Palace in … More Marketing 101

How Big Organizations Solve Big Problems

The other day I was comparing notes with my friend Hal Miller who recently left Verizon¬†for greener pastures and he was describing how the company makes all the decisions for the sales teams. They move individuals around to different managers and assign customers to salespeople randomly, and it reminded me of two things. One is … More How Big Organizations Solve Big Problems